Marketing Your Website

Marketing Your Website Website Marketing - How will they find my site?

Your website is a representation of you and your company, t Therefore, your website must reflect the way you do business. It is designed to showcase the products or services, which you have for sale, and be a resource for your customers.

The following articles are good guidelines you should implement in your daily marketing efforts in order to utilize the potential of your online presence.

For an overview, read our Marketing Tips

Featured Marketing Articles

Affiliate Marketing

Promotion

7 Essential Steps to Website Promotion

Search Engine Optimization and Marketing

Resources

So now what? I've got all this info, how do I start??

Here are some GREAT places to get started. These are services and tools that we've used ourselves, or have used with our clients. Give them a look, and see what you think?

Google AdWords
The most famous of the Pay Per Click programs
Overture
One of the oldest Pay Per Click Firms (now a Yahoo company)
AdEngage
This is a very low cost way to spread the link to your website around the net
AdBrite
Another text marketing site like AdEngage
Alexa
This is a great tool to see how your site ranks in popularity
WebPosition Gold
Web positioning and ranking improvement software
31 Ways to Promote your Website
A great way to get started with the basics of building your site

Quick Tips:

Wherever you place your name or phone number, include your website address (URL).

If you are going to advertise your website, make sure that the information provided is up-to-date.

Add your website address to all promotional materials. This includes business cards, stationery, flyers, ads, door hangers, and signs.

Add your website address to your voice mail message.

Let your family and friends know about your website. Ask them to promote your website to their friends.

Mention your website whenever you have the opportunity.

Send invitations to existing clients, former clients, and prospects to visit your website.

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