Ok, so we are all getting to know the ins and outs of Search Engine Optimization: key words, meta titles, indexing, and image tags...
Here's one I bet you over looked:
Using KEYWORDS in your text link.
That's right, inserting your keywords into text links on your site will help boost your search engine rank.
Whether the link is to another page on your own site, a completely different link or an affiliate link, putting a keyword for your own marketing is key.
If your website is about "Website Marketing", for instance, you want several links on your page with the keywords 'website marketing' in the text.
Where you're linking to isn't as important (although the page should be relevant content).
Of course, this strategy won't do much for you if you haven't implemented other SEO techniques for your site in the first place, but this just may be the final trick it takes to raise your page rank!