Showing posts with label emoji. Show all posts
Showing posts with label emoji. Show all posts

Study: Push notification open rates see significant boost from emojis

Monday, March 6, 2017


Push notifications open rates get boost from emoji

Emojis can boost push notification open rates by 85%, App Annie and Leanplum report. The use of emojis by marketers in push notifications increased 163% between 2015 and 2016.